Why Elite Construction Supports a Pedestrian Plaza in Downtown Santa Cruz

At Elite Construction, we believe that building strong communities goes beyond remodeling homes—it’s about shaping the spaces where we gather, shop, and connect. That’s why we support the Pacific for People effort to transform Cooper Street into a seasonal weekend pedestrian plaza.

A thriving, walkable downtown benefits everyone. More foot traffic means more customers for local shops and restaurants, more reasons for families and visitors to come downtown, and more economic energy for our small community. When streets are full of life—outdoor dining, live music, families strolling—they naturally feel safer and more welcoming.

This initiative isn’t about closing Downtown to business—it’s about opening it up to people. With removable bollards, deliveries and access remain easy in off-hours, while the weekends bring new vibrancy and opportunity.

We’re excited to see Downtown Santa Cruz evolve into a hub of culture, commerce, and connection. Join us in supporting this vision at pacificforpeople.org.